• COCA-COLA HAVE BEEN PRESENT ON THE SITE SINCE 1955. THEY HAVE THE LONGEST CONTINUOUS PRESENCE AT PICCADILLY CIRCUS
• THE STATUE WHICH STANDS IN FRONT OF THE LIGHTS AND IS COMMONLY REFERRED TO AS ‘EROS’ IS, IN FACT, A REPRESENTATION OF THE ANGEL OF CHRISTIAN CHARITY.

• THE NEW TDK SIGN CAN EMIT A STAGGERING 6,000 NITS OF BRIGHTNESS

• OVER 50 BRANDS HAVE APPEARED ON THE SIGNS OVER THE LAST 100 YEARS.

• THE LIGHTS WERE TURNED OFF TO MOURN THE DEATHS OF CHURCHILL AND LADY DIANA AND MORE RECENTLY TO MARK EARTH HOUR FOR THE WW

THE LIGHTS HAVE BEEN VISIBLE SINCE EDWARDIAN TIMES. THE PERRIER SIGN, FOR INSTANCE, WAS FIRST ILLUMINATED IN 1908.